Dean Fusto is pleased to announce the first speaker of our new Brandon Hall President's Speaker Series. You are invited to join us on campus for a talk from Alan Katzman, CEO of Social Assurity, on social media impacts on college applications and admissions.
Tuesday, September 26th
Reception at 6:30pm, Presentation at 7:00pm
Brandon Hall School Auditorium
About the Presentation
The role social media plays in college admissions and scholarship decisions is growing but its impact is often misunderstood. Is social media a negative to be avoided or a positive to be nurtured? Recent articles by The New York Times and CNN have highlighted how a reflective social media presence with content showcasing a student's activities, skills, accomplishments, and service has beneficially impacted admissions decisions. This session will explore the reasons why advising students to clean, hide or shut down their social media for college admissions is wrong and why working with teens to build a digital portfolio for college and future career opportunities is a compelling 21st-century parenting strategy.
Alan Katzman is the CEO and founder of Social Assurity whose social media courseware is used by high schools and student organizations across the country to deliver essential 21st-century digital skills to their students. Alan is a pioneer in developing and advancing techniques that teach students how to master social media to build a compelling and reflective digital presence for their future academic and career pursuits. Alan is a highly sought-after speaker for high school and college students, parents, and educational professionals while frequently participating in media events nationwide. Alan and his work have been featured in The New York Times, CNN, ABC News, NPR, USA Today, Forbes, Business Insider, and Social Media Today.